Portal leads age by the minute
A new inquiry without immediate ownership quickly becomes another stale notification.
Built for Real Estate
The CRM + predictive dialer for real estate teams.
Work new inquiries, sphere contacts, open-house follow-up, and longer nurture from one calling and communication workspace.
✓ CRM + dialer together✓ Direct founder onboarding✓ Consent context built in
S STRATON / REAL ESTATE
WORKSPACE READY
Priority queue
Next best actionCalling workspace
01
New buyer inquiryNew lead · review now
READY02
Open-house follow-upNext action assigned
QUEUED03
Seller nurtureFollow-up queue
QUEUEDDialer
Ready
Contact record + script in view
⌕●⋯
The work is not the problem.
The handoffs are.
Real Estate teams do not need another disconnected tab. They need a system that makes the next call, next message, and next decision obvious.
Long nurture lives in memory
Buyers and sellers may be months away, but their timing and context still matter.
Open-house lists rarely become a system
Names get collected, then follow-up varies by the agent who owns the sheet.
Calls and messages lose the story
Without one timeline, every handoff starts with a recap instead of a next step.
One connected motion
From first signal to the next right action.
Straton brings capture, calling, follow-up, reporting, and consent context into the same operator workspace.
Capture and tag intent
Bring in web, portal, referral, sphere, and event contacts with source and buyer-or-seller context.
Route for fast response
Assign the right agent and call from the CRM while the inquiry is still active.
Nurture around timing
Coordinate call, SMS, email, and tasks for near-term opportunities and long-horizon relationships.
Keep the relationship visible
Store notes, dispositions, stages, consent context, and next actions on one contact timeline.
Configured around real estate, not a generic demo account.
Start with the workflow your team already uses, then remove the gaps that slow response and hide ownership.
Speed-to-lead queue
Surface fresh inquiries and make ownership obvious.
Buyer + seller pipelines
Configure separate stages and follow-up without splitting the contact database.
Open-house follow-up
Turn event lists into assigned calls, texts, and next actions.
Sphere reactivation
Create focused outreach lists from existing relationships and dormant conversations.
Agent activity reporting
Personalize views around attempts, connects, outcomes, and stage movement.
Consent-aware communication
Keep source context and outreach permissions connected to the lead record.
The one real client story
“
Our experience with them has been excellent from the very beginning. The dialer itself is incredibly powerful, and the comprehensive reporting system is one of its strongest features.
April also highlights personalized reports, patient explanations, and support that continued after her independent sales team went live.
April RoseSBC Telemarketing Manager — Independent sales team
Founding-customer advantage: direct access to the builder, white-glove workflow mapping, and hands-on launch support.
Real Estate FAQ
Questions worth asking before you switch.
Yes. Pipelines, tags, fields, owners, and sequences can reflect different intents while keeping one contact history.
Yes. Contacts can be imported, tagged to the event, assigned, and placed into an approved follow-up workflow.
No. Straton is the CRM, calling, messaging, and follow-up layer. It does not replace listing access or brokerage systems.
Yes. Tasks and message sequences can keep the next appropriate touch visible without forcing every contact into the same cadence.
Founding customers receive direct access to the builder for import, pipeline, assignment, and reporting setup.
Bring the messy version.
We’ll map the better one.
Show us how leads arrive, who calls, what follow-up looks like, and where the handoff breaks for your real estate team.